In this case study, we learn how Sebastian Volkis, founder of ChatIQ, acquired 11,000 users for his AI software product and grew to an MRR of $3,000 within 30 days.
🧠 The Founder
My name is Sebastian, I’m the founder of ChatIQ. I solo bootstrapped to over 11.3k users as a nontechnical founder. I built an MVP, launched it, scaled it, learned how to code, improved the product, and kept scaling.
ChatIQ helps businesses reduce churn, increase retention, and scale by managing customer support through AI chats and automated support ticketing.
💡 The Idea
When ChatGPT3 was launched, I had the idea to train it on website data and essentially create a chatbot that would understand the entire business and be able to give customers basic information instantly. I wanted a way for businesses to be able to reduce the number of emails that they were getting from customers and knew if customers got this info fast and felt like they weren’t being ignored, the chances of them remaining loyal customers would increase.
The Launch 🚀
I followed up with all the businesses that I've spoken to during my research and tried to sign them up for the product. I was getting a few people to join in, averaging probably about five per day, using an email called LinkedIn DM. I had also spent six months building a YouTube channel, so I had an audience to start marketing to.
This allowed me to start bringing on some early users.
📈 The Numbers
In the first 7 days, I got 985 users, £299 MRR (delay due to trials)
In the first 14 days: 2389 users £576 MRR
First 30 days: 5867 users: £3498 MRR
First 60 days: 9237 users: £7,225.29 MRR
🤓 Read his full case study (including the 3 best ways to get customers) at https://www.zerotosaas.com/articles/how-sebastian-volkis-got-11000-user-for-his-ai-app-overnight