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How Slack Grew From 500K to 1.7M Daily Active Users Within 8 Months

Decided to look back at the early days of Slack and how they managed to growth-hack their user base.

In short:

  1. Set up an excellent on-boarding process
  2. Encourage community development
  3. Understand the market
  4. Communicate with users regularly
  5. Support app integrations
  6. Make app available across countries and platforms
  7. Showcase valuable insights

https://www.referralcandy.com/blog/slack-word-of-mouth-marketing/