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8 Comments

How to analyze how users interact with web-app?

Hey,
I'm wondering what the best tools are to analyse how users interact with a web-app, e.g. which buttons do they press, which pages do they visit, which features do they etc.
I'm curious to know which tools have worked for you!

on September 10, 2021
  1. 3

    Currently, I´m using Pirsch, a privacy-friendly alternative to Google Analytics and I really like the lightweight interface.

  2. 3

    Hi Tobias, we have used HotJar for some time however as it has limited recording sessions on the basic plan we had to reset nearly twice a day. We recently moved to MS Clarity and it gives us similar usage tracking at zero cost. Unsure which is the better of the two yet but they both give us great insights on usage.

    1. 1

      Thanks for the info, I will definitely check out clarity!
      Is Google Analytics also useful, to analyze a web-app, or is it intended to be used for "normal" web-pages?
      And if it is also intended for web-apps, would there be any value in using GA and Clarity at the same time?

      1. 1

        Yes. We also track each and every click event into Google analytics so we can better analyse trends over time.

        Clarity allows us to see how users interact with the app. It's so much better at identifying when users are having issues or try and perform tasks one way and we intended it to be used in another.

  3. 1

    I use Google Analytics, its pretty good for event tracking as well as page views. There is also alot of resources on it as well.

    I looked at other tools like hotjar, mixpanel and amplitude but they were way too heavy duty for simple event tracking. Their setup was also a nightmare as there are not that many resources around these tools.

  4. 1

    I used mixpanel.com for a project and enjoyed it.

  5. 1

    Use Fullstory.

  6. 1

    I hard coded analytics events in the past, or used heap.io at work (which is very feature rich). Not sure if there's a simpler tool.