How to Analyze Referrers in Gumroad
Reviewing my all time stats of sales on Gumroad by Referrer.
Gumroad has some cool stats to see but I wanted to figure out one more metric from the stats they provide. I copy/pasted my data into a google sheet. Figured out what was the Dollars Per View of referrers.
What this will tell me is which referrers are doing well and I can optimize. Some I can't do anything to help increase the traffic but some I can.
Watch this loom video to watch me analyze it in real time.
If I did something wrong or you see something more interesting, comment here on Indie Hackers.
Hope this can help other Indiehackers on gumroad do more sales as well.
What I learned
- My Medium.com is underutilized. (Great $/View but low views and sales)
- I should promote products on Twitter more. (Got Zlappo to help tweet more regularly, would like to pay for a year of Zlappo within a month)
- I should ask for more reviews on Gumroad. (to increase recommended by Google views)
- Increase promotion of OnlySheets to increase sales (does $/View increase, decrease or stay the same?)
Watch this loom video to watch me analyze it in real time.
