How to build your brand from day 1, with no money.

Brands are so much more than logos, colours or font choices. All of those elements work together to tell a story about who you are and what you stand for.

But the trouble is, so often brand is an afterthought or something you get to when you've got some surplus cash. I think that's one of the single biggest mistakes that founders make, especially in turbulent economic times like these.

The truth is: it's never been more important to have a clear, powerful and memorable brand position. Almost every vertical is saturated - you need to stand out from the crowd if you're going to make it.

But how to do that?

I often hear from founders that starting the branding process can feel like a complex and overwhelming challenge.

Over the Easter break, I pulled together an in-depth Notion guide, designed specifically for early-stage founders and startups to help you get unstuck.

This 8-step workshop will walk you through building a solid brand from the ground up, covering essential topics to help you define your brand:

✅ Purpose
✅ Vision & mission
✅ Fundamental values
✅ Differentiation strategy
✅ Tone of voice
✅ Core story and messaging
+1 It will also walk you through how best to brief and collaborate with a designer to craft a logo and visual identity that brings your vision to life.

I've spent the last 4 years building both businesses and brands, and this is the blueprint I always start with.

Whether you're launching a new venture or revamping an existing brand, this workshop is PERFECT for you.

👉 Here's the link

Just duplicate the template and you're good to go.

Happy to answer any questions you have along the way!