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2 Comments

How to choose a color for your product?

Hi IH,

For the past few weeks I've been working on an idea that I got which is aimed at developers. Now that I am almost done with the backend, I have started working on the front end.

Could someone give their opinion on which color would suit a product aimed at developers?

I have selected two colors but am unsure of which one to keep.

Other colors are also appreciated, thanks.

(this is my first post on Indie Hackers)

on February 7, 2022
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    It's simple.

    1. "I like X company that does something similar or in the same market as mine".
    2. Copy the color palette of the X company (or mix with other companies)
    3. and done.

    Marketing is much copy and pasting others (especially successful ones). Marketing is surprisingly anti-creative. For example, IndieHackers, if you check the colors and style, it is way too similar to dozen others, and it is good, people don't want a collage of colors.

    Now, do I like those colors? No, but it is a personal matter, I prefer basic colors: green and pink.

    1. 1

      Really helpful, thank you!