KPIs are like a GPS for product managers, except they won't reroute you when you take a wrong turn, they'll just tell you how far away from your destination you are.
https://open.substack.com/pub/sidsaladi/p/week-27-how-to-develop-and-write?utm_source=direct&r=k22jq&utm_campaign=post&utm_medium=web
I think you forgot the link to your article!