How to Generate Buzz and Leads for My AI SaaS Product with a Limited Following?

I am at the cusp of launching my new AI SaaS product, I'm reaching out to this generous and knowledgeable community for some guidance and help.
I've seen so many of you successfully navigate through the early stages of a product launch, and it would mean the world to me to hear your thoughts on how to generate some buzz and gather leads before the big launch day arrives.
Without a large following, how can I effectively reach and engage potential customers?
I am open to trying out different strategies and experimenting with various tools. I understand that there's no one-size-fits-all approach, but learning from your experiences can provide me a foundation to build upon.

I am sincerely hoping to foster connections and perhaps even collaborate with like-minded individuals here. Please feel free to DM me or reply to this post if you have any insights, suggestions, or words of encouragement.