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How to get 3,000+ subscribers through Facebook & LinkedIn Engagement Posts
by
Frank Heijdenrijk
https://encharge.io/engagement-posts/
Hey IH,
I did not write this post myself, @kaloyankulov did, and I believed it was highly valuable for a lot of people here.
It's one of the 3 case studies this week that I sent out in my marketing newsletter @ https://noisecutters.com.
Highly recommend reading the post, and check out their video (at around 80% of the page) on how to get high open rates with the emails you are sending.
-- Frank
Cool but did he make any $$$ from all that work? It's not said anywhere in the article.
@kaloyankulov is a smart man so I assume he did. But he’s the right person to answer that.
(But, the reason he might’ve not added it to the article might be because he doesn’t like to be open about it, I don’t know his standpoint on this)
But I’m sure it has helped with their revenue at the start, as they’re currently making around $1.3k/m with Encharge - https://www.indiehackers.com/product/encharge/revenue
Hey Frank,
Thank you for sharing this!
@orliesaurus This is a long-term top of the funnel strategy with the goal to get traffic and build an email list, which (eventually) converts to customers IF you have a good product that solves a real problem.
Our first few customers came from that email list + we got a few hot leads/demo calls from it.
How much MRR did we add exactly from these posts/the email list? I don't know. It's hard to attribute revenue from inbound, especially when you're early stage and have so little data to be able to see patterns. We are at $1.3k MRR now.
Also, due to the complexity of our tool, we have a fully sales-driven acquisition model, so social media, content, website traffic, and email subscribers don't make us money directly, they just fuel the leads at the top of our funnel.
That said if you have an easy to sell, low-priced, self-serve product (think info-products, little turn-key software tools, etc.) I think these engagement posts can be used successfully to make a direct impact on your bottom line.