How To Get Coaching Clients (without paying for ads)
A few creative strategies to help you get coaching clients:
1. Sell a result, not coaching.
Coaching is a tactic, but people buy results — not tactics.
So sell them a result.
Rather than promote the details about how your coaching works (X number of calls with Y deliverables, etc.), instead pitch a guaranteed result clients want.
2. Do micro-coaching on social media.
Don’t hide your expertise, showcase it.
One of the most effective ways I attract Creator Clarity Call clients is by doing micro-coaching on Twitter.
I offer free advice about a specific challenge people have on my Twitter account and give a suggestion to anyone who replies.
3. Offer a partner accountability package to coaching clients.
Invite potential clients to have a friend to join them for your coaching calls.
If they choose to do so, they can save money, have that person keep them accountable, and make the whole process more fun.
Adjust your price accordingly.
For example, if you charge $400 to coach an individual, you can drop your rate to $300 per person if two people sign up together.
I expand on these strategies (and share a couple more) in this blog post:
Happy to answer any questions you have!
I love the accountability partner strategy. Going to try to incorporate this!