How to Include "Add to Calendar" Links in Mailchimp Emails/Newsletters

Integrating “Add to Calendar” links into your Mailchimp emails or newsletters can significantly enhance the user experience by making it easy for recipients to save events directly to their calendars.

Using https://Cal.et , a versatile and user-friendly tool, you can generate these links effortlessly and embed them in your Mailchimp campaigns. Here’s a step-by-step guide on how to do it:

Step 1: Create Your Event on https://Cal.et

Visit Cal.et :
Go to Cal.et to start creating your event link.
Enter Event Details: Fill in the event’s details such as the title, description, location, start time, and end time.

Generate the Link:
Once all details are entered, click on the “Create Event” button. Cal.et will generate various links for different calendar services including Google, Apple, Outlook, Yahoo, and Office365, along with an ICS file for universal calendar compatibility.

Step 2: Copy the HTML Code

Cal.et not only provides direct links but also offers an embeddable HTML code which is ideal for emails.

Select HTML Option:
Choose the HTML code option from the generated results.
Copy the Code: Click on the “Copy” button next to the HTML snippet provided.

Step 3: Embed in Mailchimp
Log Into Mailchimp: Open your Mailchimp account and navigate to the campaign you want to edit, or create a new one.

Add a Code Block:
In the campaign builder, drag and drop a ‘Code’ block into your email template where you want the “Add to Calendar” button to appear.
Paste the HTML Code: Click inside the code block and paste the HTML code you copied from Cal.et.

Preview and Test:
Always preview your email and send a test to ensure that the link displays correctly and functions as expected.

Step 4: Send or Schedule Your Campaign
Once you’ve confirmed that everything looks good, you’re ready to send out your campaign or schedule it for a later date. Your recipients will now find it more convenient to add your events to their calendars with just a click.

Incorporating an “Add to Calendar” link into your Mailchimp newsletters using Cal.et simplifies the process of keeping your audience informed and engaged with your events. By following these straightforward steps, you can enhance the functionality of your emails and improve participation in your scheduled events