How to predict growth areas and risks in a marketing plan based on data
https://www.owox.com/blog/news/forecast-marketing-plan-performance/
We recently announced a new product — OWOX BI Insights — that’s able to predict the implementation of a marketing plan based on your data, overall market data, and machine learning. It gives marketers answers to important questions:
- Will we fulfill the plan for sales, leads, and other indicators this month?
- If we don’t change anything, how many sales, leads, etc. will we get by the end of the year?
- In which channels, regions, and segments is the plan unfulfilled, and where are the key areas for growth?
- How are we doing relative to the market? Has the market declined or are we just doing poorly?
https://www.owox.com/blog/news/forecast-marketing-plan-performance/
