I am releasing a new version of my website LangClash (https://langclash.com/) and I would like to know what are your strategies for promoting it.
LangClash is a word game for learning a new language. I have just a couple of users and it's hard to grow it so I would appreciate suggestions on how to promote it.
It seems people are overwhelmed by the amount of stuff online these days so it feels hard to get to someone who cares. Anyway, thanks in advance.
In my opinion, your target audience is the "broad masses" of every age group. The best way to reach them is with offers & free trials via social media. Creating paid ads on Instagram, Facebook or videos on TikTok seems like a good way for your product to me. Additionally, you should look for smaller influencers that might fit your product. These are often very favorable for posting. Alternatively, you can offer them commission, for a signup or purchase through their link.
For my SaaS Startup Scramble Cloud, Twitter ads have been working really well for the last few weeks. However, I think your target audience is more likely to be on Instagram, Facebook & TikTok.
Thanks for the replay, great insights.
I guess I will try the small influencer route first.
Create video content on tiktok related to learning languages. Then go for paid ads on Tiktok, Twitter, IG, and Facebook
tiwwter