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How to quantify user feedback and center product development around it - with interviews from Brex, Notion, Tandem, and more.

Data driven startups measure how well they listen to customers. Does yours?

Product analytics can tell you the what.
But only user feedback can tell you the why.

However, it’s hard to quantify user feedback, and easy to let biases creep in how a team shares and interprets user feedback. That’s why every team needs a process for how they collect, organize, and share it.

Over the past few months, Neel and I have spoken with 50+ companies to understand how they “make something people want.” We wrote a guide that summarizes how customer-obsessed startups like Brex, Notion, and Tandem quantify user feedback and center their development processes around it.

If you find this content interesting, please subscribe to updates there and let us know what else you'd like to see there -- we have many more interviews scheduled!

We are looking to launch it more broadly in the coming days. Appreciate any and all feedback!

on May 12, 2020