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4 Comments

How to rapid test ideas?

Apologies in advance is this question has been addressed- Any direction is appreciated to a framework or simple playbook to speed test software/app ideas, to prove viable market interest et al.?

on November 8, 2022
  1. 1

    Talk to 20 users. Don't ask 'would you use this' ask 'when was the last time you did X (x being something your product does)'

    Ask them how they are already solving the issue. Ask them how much they are spending to solve the issue.

  2. 1

    Easiest and fastest way is.

    1. Buy a domain
    2. Creat a landing page ( free on canva )
      . What problem you are trying to solve
      . How you will solve it
      . Why you
      . CTA - sign up to be first to hear about it button
    3. Creat socials, Run ad on socials where you think your target customers will be there.
    4. Check the click through rate and compare it to the industry bench mark( google it )
    5. Check how many users will handout their emails.
    6. Contact them and try to get them on the phone for a user interview.
    7. Check videos from combinator how to talk to users and extract all the insights you need.

    Try that and you will have a good insights on whether you should try it or not. Good luck !

    1. 1

      thanks Khalid. #7 was unique and appreciate your response

    2. 1

      That's exactly what we did when creating our educationanal courses. We kneew that there was a demand but we didn;t know which exactly professions to be learned are the most demanded.

      Test ad campaigns on Facebook showed us great results: we used the same design and copywriting but advertised differnt products