Long time! Wanted to just share a quick tip on what helped me scale customer interviews.
Over this past month, I've been talking to people over the phone to learn more about their curly hair routines and shopping behavior. Although this is great, I wanted to do this more efficiently and get more data. So I conducted the "mom test" on a curly hair subreddit and 3 curly hair facebook groups. You can check out what I asked in the link below.
In two days, I've been able to collect over 113 responses from people about what they last bought, why they bought it, and where they bought it from. Then, I organized the data into an air-table to see any patterns.