Hey Indie Hackers 👋 My name is Shashank.
I am the creator of API.market, a global marketplace for AI models & APIs. I knew there were going to be a lot of AI agents in the future, and to get anything done AI agents use APIs. Hence, I knew that there needed to be a marketplace for APIs/AI models that can be used by various developers.
How did we do it?
-> Fix SEO!! (Check Google Search Console and fix all errors)
-> Make sure developers (your customers) find value fast and stay on the page.
How did I do this?
Our main focus was to make sure people got value fast and easily. Once we started doing that, our SEO improved. I think Google monitors how much time people spend on each page it recommends.
If your users are spending an average of 2 minutes, you are gold.
This is an impressive case study, Shashank! 👏 Hitting $5,000+ MRR entirely through organic growth shows the power of SEO, user experience, and value-first design. I love how you structured API.market like an e-commerce platform and made every API instantly usable via the playground—it’s a smart way to keep developers engaged.
The focus on measuring real user behavior (like time on page) and iterating based on insights is a great reminder that product usability drives SEO and growth. Thanks for sharing such actionable strategies—especially the combination of daily content, backlinks, and detailed analytics. Definitely inspiring for other indie makers!
Checkout API.market here - https://api.market/