Hump Day Stand Up! What will you get done today?

By the 9th of September, I'll have launched early access to my Sales For Founders course, and generated $20k in presales. --> almost, almost there, with any luck I'll make it this week!

I'll also have finally decided whether I want to say 'enrollment' or 'enrolment'. --> it's enrollment!

EPIC:

Launch 'early access' version of course. Generate >$20k in prelaunch revenue.

BREAKDOWN:

Week 1: Redo landing page, record testimonial videos/welcome video, write funnel emails

Week 2: Set up either free webinars or free video course

Week 3: Redo course content

Week 4: Redo course content and launch

YESTERDAY

• A lot of content planning

TODAY

• Write another onboarding sequence email
• Write another earlybird sequence email
• Finish preparing invites for experts and reach out to them with details

KUDOS

• no one except for @Janice has posted yet - I'll come back later and leave a comment :)

Epic
Publish B2B SaaS Marketing Playbook

Yesterday
Published basic landing page for B2B SaaS Marketing Playbook (Any feedback is welcomed)

Today
Publish Chapter 1 on Micro Marketing

EPIC

1. 2019
   • $6400 EOY - Nov & Dec excluded
2. Aug
   • 1st Pilot Customer
   • $1600 in Revenue
3. Objective
   • Double down on the sales problem to understand the customers better it.
   • Then make/test a quick MVP solution.

YESTERDAY

• Follow up w/ folks in my pipeline.
• Edit transcript.
• Review a prospect's personas again.
• Propose strategies to prospect.
• Late dinner & documentation.
• PT job

TODAY

• Follow up w/ folks in my pipeline.
• Update customer problems doc.
• Edit value proposition message to center on the problem.
• Daily outreach (warm emails/social selling).
• Update feedback doc from customer interview/discovery calls.
• Enjoy a nap!

BREAKDOWN
WEEK 1:

1. Set my Aug KPIs. Pick my primary & secondary metrics.
2. Define a practical non-tech MVP solution to test w/ prospect.
3. Do lead generation to prepare for week 2.

WEEK 2

1. Do cold calls and emails.
2. Revised landing page copy.
3. Ship: updated website.
4. Lead generation.
5. Nurture folks in my pipeline.

WEEK 3:

1. Daily outreach (warm emails).
2. Review & Documentation (customer problems, docs & progress w/ customers-CRM).
3. Revised & center my value proposition and message on the problem. in progress
4. Get feedback on MVP (aka me, myself and I) potential value.
5. Iterate my pitch, emails, and call scripts.

WEEK 4:

1. Daily outreach (warm/cold calls/emails).
2. Follow up w/ folks in my pipeline.
3. Iterate my MVP & website from feedback & objections.
4. Ship again.
5. Assess & document customer behavior, data, and feedback.

WEEK 5:

• Revised sell sheet.
  TBA

WIP: Envoy

KUDOS
@TaimoorAhmad on releasing his android tutorial
@jpusateri welcome back bro! How did yesterday emails work out for ya?

SIDE NOTE
Helen will persevere with sales by selling & building in gratitude vs ego! Everything doesn't have to be packaged the way you imagine it to be. That includes work, clients and customers. Does it help you reach your goal without sacrificing your soul? Take up the challenge and do something about it! -note to self

EPIC
Danger World Multiplayer Experience - https://danger.world - https://danger.world/blog/multiplayer

We already shipped multiplayer, but there is still plenty to do. Expect a new app update very soon!

YESTERDAY

• The Overgrown Laboratory was originally a level named Party With Marty, a Father's Day-themed boss fight starring my own father. The new floor plan is in place! I still need to place some guards about, but yesterday I was walking around the level. There will be some fun new monsters in this place.
• Finished redesigning the home page

TODAY

• Notifications! You need to know when it's your turn.
• I'll toss some sneak peek screenshots on Facebook. Apparently, I should also make a separate Page for Danger World proper versus Taormina Innovations.
• Getting ready to ship.

We're up to 258 user accounts! Still seeing a little growth even after the advertisements. I'll resume my ad campaign when v2.1.0 is ready to go.

EPIC

Reach MVP

BREAKDOWN

Week 1: Tools week - I've got several additional tools in mind, I'm going to try to get at least two of them completed by the 8th. I'm also going to be fixing a couple of issues I've noticed with the current tools. I'll also add client side input validation, I'm only doing server side validation right now.

Week 2: Writing Week: Troubleshooting flow-chart and/or checklist, a couple of articles for the notes section

Week 3: Do some basic SEO, keywords, sitemaps, etc. More tools work or writing as time allows.

Week 4: Finalize the look and feel of the website, any design changes should be minor at this point. Explore some of the paid ideas I've been kicking around.

LAST WEEK

• Had a baby
• Added a Discourse forum with embedded discussions at the bottom of each article in the NTN Notes section
• Did a bit of research for my article on LISP (the protocol) in the Datacenter with a focus on how Software Defined Networking solutions are leveraging LISP

TONIGHT

• Work on the LISP article as time allows. I might also start putting together a companion lab and screencast.

By end of August, I'll have proven whether my online course was a one hit wonder or is a source of recurring revenue.

EPIC
Launch evergreen course and sales funnel, earning 5K in revenues.

BREAKDOWN

• Week 1: Complete scripts. [5 of 5 scripts completed.]
• Week 2: Complete email funnel. [8 of 8 scripts completed.]
• Week 3: Complete website. Set up webinar. Launch FB ads.
• Week 4: Launch webinar. Set up premium courses. Respond to queries.

YESTERDAY

Launched FB ads. Thus far, the results are considerably less than impressive. Although one ad has performed about 67% better than then other.

TODAY

• A/B/C/D testing with FB ads, leveraging what works.
• Rewrite two emails in the sequence to accommodate Plan B.
• Draft ConvertKit Broadcast for wait list.

KUDOS

@aimoorAhmad For releasing a tutorial!

Forgive me for disrupting, so is this page entirely managed by @Janice, and the rest are allowed to comment only? Glad to find a daily hustle stand-up group. Can't wait to check in everyday.

Late to the party, woot! Hey folks! 😎

EPIC
Launch repobox.io to early access customers with full NPM and Composer support

Yesterday
Worked quite a bit on the maven integration, ripped apart XML files and got to the meat and potatoes of the integration.

Today

• Working on blog post content and more marketing strategy for Repobox.
• Working a bit more on maven integration (if time permits)

EPIC
Launch and reach out to 200 people (40/200)

DONE

• Reached out to a few people. Response is about what I expected. Which is to say, not strong but also not the worst.

TODO:

• fix a bug on one screen (not particularly important but it bugs me)
• write the first Documentation entry
• link up the AA blog and AA documentation sites to the main site
• update to the 'create api' screen to make requirements a bit more obvious
• update to existing api screen to make available calls more obvious
• there is an issue with the proxy that I'd like to get resolved as well.
• client work

Looks like a long list, but most are actually smallish and mostly just typing, which I can do from a waiting room this afternoon (GF's g'ma landed at my place to convalesce for a while).

KUDOS
@Janice good on you with those FB ads, I had limited success with them on a past project, but that was mostly an experiment at the time. I look forward to updates.
@DavidGetchel I dig the concept

edit: because I derped on a screen reload...
@dru_riley been considering a book play myself recently

AutomatedApi.com

• Epic - Publish Novella | Going to start reading it again to see what needs to be done. It was 95% done when I worked on it last year if I recall.

• Got sound of my web app to play nice with safari...I think. Haven't checked on an iphone yet. Also got Nosleep.js to work and keep the screen from turning off while someone is doing a HIIT workout.

• Get a quick logo whipped up for Random Hiit, fix the refresh of page once workout is complete (think I fixed it already)