I audited 20 SaaS websites this month. The same SEO mistake appeared on 17 of them.

Every founder I talked to had traffic problems. So I started doing free SEO audits to understand why.

After 20 audits, one pattern showed up on 17 of those sites.

They were targeting keywords based on what their product does. Not what their buyer searches when they are frustrated.

"Project management software" has 74,000 searches a month. It also has Asana, Notion, and Monday.com competing for it.

"How to track progress when my team works remotely" has 400 searches a month. It also has zero serious competition. And the person searching it is ready to buy a solution right now.

That one shift changed how every client I worked with approached their content. One of them went from 200 organic monthly visitors to 1,800 in 60 days. No backlinks. No ad spend.

The insight: your buyer does not search for your product. They search for their problem. Build content around the problem and you win.

What does your SaaS solve? Drop it below and I will tell you the exact keyword angle I would target.

Connect on LinkedIn if you want to dig deeper: https://www.linkedin.com/in/naik-pratham/