🚀 I built VendLens to stop guessing in eCommerce
Hey Indie Hackers 👋
I’ve been in eCommerce long enough to realize one painful truth:
Most people don’t actually know if they’re making money.
They guess.
They ignore hidden costs.
They copy competitors blindly.
They test products without real data.
So I built VendLens — not just another calculator, but a full toolkit to understand your business before you scale it.
Instead of using 5–10 different tools, VendLens brings everything into one place:
• AI Store Analyzer
Paste any Shopify store → get a full breakdown + opportunity score + actionable insights
• Profit & Cost Calculators
Real profit (not fake revenue): ads, shipping, fees, breakeven, ROI
• Product & Competitor Research
Find winning products + analyze competitors’ strategies
• Watchlists & Tracking
Track stores/products over time with updates & alerts
• Side-by-side Comparisons
Compare stores to understand what’s actually working
• Shareable Reports
Export insights (great for teams or clients)
Most tools give you data.
VendLens tries to give you decisions.
→ Not “here are numbers”
→ But “this is what you should do next”
I started building in April 2026, and shipped multiple updates in days:
Marketplace + calculators
Watchlists + reports
Analytics dashboard + API
Help center + Amazon FBA calculator
Still improving daily based on feedback.
Help founders stop wasting money on bad products.
Simple as that.
I’m still early.
So I’d love honest feedback:
• What’s missing?
• What would make this 10x better?
• Would you actually use something like this?
If you’ve ever lost money testing products…
this might hit close 😅
Thanks 🙏
Many e-commerce sellers struggle because they focus entirely on top-line revenue while completely ignoring the hidden fees that eat away their actual take-home pay.
Real profit visibility comes from tracking the intersection of ad spend and shipping logistics rather than just looking at the product markup alone.
Are you finding that users are more surprised by their shipping cost leaks or the impact of platform transaction fees when they first run their numbers?