Hey hackers,
I’ve been obsessed with the operational side of Shopify lately.
One thing that consistently blows my mind: even in 2026, most merchants are still spending 10-20 minutes manually copy-pasting data to list a single product. It’s a massive growth killer.
I’m building Filleo to turn that into a 15-second task. It’s an agentic AI that takes messy product data (supplier sheets, PDFs, raw notes) and transforms it into a ready-to-publish listing.
It handles the titles, formatted descriptions, SEO tags, HS codes & everything else automatically.
The Tech/Strategy: I’m currently in the pre-launch phase and focusing on the "high-frequency listers" who add products one-by-one.
The $0.99 Experiment: I’m testing a super low-friction pricing model—premium access for just $0.99 for those who join the below waitlist. My theory is that for a solo founder, a sub-$1 tool that saves 10 hours a week is a no-brainer.
I’d love your feedback on:
Is $0.99 too low?
Does it make the tool look "cheap" instead of "affordable"?
What’s the most "manual" task you still do in your business that AI hasn't solved yet?
30s Demo: https://youtube.com/shorts/K_uncUg2NVc
Waitlist: https://filleo-roan.vercel.app/
Happy to answer any questions about the build!Best,Ehaan
The pain is real.
The $0.99 positioning is the problem.
If the product saves merchants hours every week, pricing it like a throwaway tool makes the outcome feel smaller than it is.
That usually attracts the wrong buyer too.
Cheap buyers ask more, churn faster, and value the product less.
The stronger angle is not “AI listing assistant.”
It’s “catalog throughput.”
That’s the real value:
more SKUs live
less ops drag
faster merchandising velocity
That’s also where Filleo starts feeling too lightweight for what it’s actually doing.
A name like Xevoa.com fits that direction much better.
Cleaner, faster, more scalable, and better aligned if this becomes listing infrastructure instead of a small Shopify helper.