I built an AI content repurposing tool and just went live — here's what I've learned so far
Hey everyone! I've been building RepostAI — an AI tool that takes a blog post, article, or transcript and turns it into platform-specific content for 10 different platforms (Twitter, LinkedIn, Instagram, TikTok, Facebook, YouTube Shorts, Pinterest, Reddit, Newsletter, Blog Summary) in seconds.
The problem I kept hitting: I'd write a solid blog post then spend an hour manually rewriting it for every social platform. Each one needs a different hook, tone, length, and format. So I built something to automate that part.
It's live now at getrepostai.com with a free tier (5 repurposes/month) so anyone can try it.
A few things I've learned launching this:
Reddit karma gating is brutal when you're new. Most subreddits auto-remove your posts
Quora answers are surprisingly good for long-term SEO traffic
Twitter/X build in public posts get genuine engagement if you're not just spamming links
The hardest part isn't building — it's getting those first users
Still at zero paying customers so this is very much day one. Would love any feedback on the product or advice on early traction from anyone who's been through this stage.
I tried broad positioning first and every demo felt mushy. For this kind of launch I'd pick one workflow, maybe indie hackers rewriting blog posts, then show before and after output against the stuff people already hack together with ChatGPT or Buffer. I built PostPilot around that same rewrite pain, and the only thing that got real replies was concrete examples, not feature lists tbh.
this is good i like the whole idea
Thanks! Appreciate the support.
Nice idea — this is a real pain point.
One thing I’ve seen help at this stage: don’t try to target “everyone creating content.” Pick one group first (like indie hackers or YouTubers), show before/after examples, and talk directly to their workflow. That makes it easier to get your first few users.
Also, if possible, let people see output without signup — even 1 sample builds trust fast.
Really solid advice, appreciate it. The "pick one group first" point is something I've been thinking about — I've been leaning towards indie hackers and solo founders since that's basically my own workflow. And the no-signup sample idea is smart, I'll look into adding a demo output on the landing page so people can see what they get before committing.
hmmmmmmmmm anychance it works here and this is AI work right here?? :EYES:
Ha fair point, I do use AI to help with writing — but the product and the lessons are all real. Built the whole thing myself over the last few weeks.
Im still unsure, but ill take your word LOL