I built an AI tool that generates a full brand identity in minutes. Here's what I learned shipping it solo.

A few months ago I got tired of the same loop: every time I started a new project, I'd burn days on branding — fighting design tools or waiting on a freelancer — for something I'd often end up scrapping anyway.
So I built Brandolia (https://brandolia.io). You type a name and a few keywords, and it generates a full brand identity: logo, color palette, typography, a brand book, plus a website and social visuals. The bet was simple: get founders to "good enough to launch" in minutes, then let them refine the parts that matter in an editor.
Here's the honest breakdown of building it solo:
What worked

Shipping an editor on top of the AI output was the single best decision. Early testers didn't want "magic" — they wanted control. The first version just spat out a logo and people bounced. Adding the editor changed the whole feel.
Niche-based generation (biasing the visual direction from keywords) made outputs feel less generic than the typical "AI logo" slop.

What didn't

I overbuilt features before I had distribution. Classic mistake. I had a website builder, visual generator, brand book export… and almost no one to show them to. Building is the fun part; getting in front of people is the actual job.
My first pricing was too complicated. I've since simplified to a free tier (3 generations, no downloads) so people can try the full workflow before paying.

Where I'm honest about limits
It's early-stage. The AI gets you ~80% of the way; it's not replacing a senior designer on a serious brand. But for side projects, MVPs, and people who'd otherwise launch with no brand at all, "fast and decent" turns out to be useful.
Two things I'd genuinely love feedback on from this crowd:

For those who ship often — do you care about branding at the MVP stage, or is it a "later" problem?
If you tried it: did the editor feel controllable, or like fighting the AI?

Happy to share more on the build or the stack. Thanks for reading.