I built an API that finds competitors for any company in seconds (for SaaS onboarding flows)

Hey IH!

I've been working on ChampSignal, a competitor monitoring tool, for a while now. One feature our users kept asking for: "Can you find my competitors for me?"

So I built an algorithm to do that. After months of tweaking, it got good enough that other founders started asking if they could use it in their own products.

That's when I realized: this should be an API.

The problem I kept seeing

When you're building a SaaS, you often want to know who your user's competitors are. Maybe you're:

• Building onboarding that pre-fills competitor lists
• Running a market intelligence tool
• Enriching company data

But building a competitor finder yourself is a pain. You need data sources, filtering logic, ranking algorithms. We spent months getting ours right.

How the API works

One call. Pass a hostname (like "figma.com"). Get back a ranked list of competitors with:

• Name and hostname
• Whether they're a direct or indirect competitor
• A short reason why they compete

That's it.

If you want more, add enrichment for $0.10/competitor: pricing info, target market, employee count, founded year, and ownership status.

Pricing

Pay-as-you-go. $0.10 per competitor found. No monthly fee. No minimums.

For most companies, we return 5-15 competitors, so a lookup costs roughly $0.50 to $1.50.

Who's this for?

Mostly other devs building products where competitor data would help. A few use cases I've seen:

• Onboarding flows that suggest competitors
• CRM enrichment
• Competitive analysis features

Try it

https://champsignal.com/competitor-finder-api :)