I built an iOS app that helps you clean up your home/apt
Hey Indie Hackers,
I recently built TidyHelper, an iPhone app for people who want to keep their home cleaner but get overwhelmed by vague advice.
The app takes photos of your space and turns them into a cleaning plan.
I’d love feedback from other builders on:
What would you test first for distribution?
Should I lead with AI-generated plans, or with the calmer “what should I do today?” workflow?
website: https://www.tidyhelper.app
app store: https://apps.apple.com/us/app/tidyhelper-cleaning-plans/id6780754325
The interesting decision here is actually not about AI—it’s about framing the user’s mental load. “AI-generated cleaning plans” is a capability statement, but “what should I do today” is a behavioral anchor. Early-stage products like this usually win or lose based on whether they reduce decision fatigue or just add intelligence on top of it.
Great point. I'm still trying to shave down the hero headline to make precisely that point: reduce decision fatigue when it comes to cleaning your house.
I think that's exactly where the next strategic decision begins.
There's one implication of that positioning shift that becomes much more important as the product evolves, but I don't think I can explain the reasoning properly in a thread without oversimplifying it.
If you're interested, what's the best email to reach you on?
Congrats on the launch! I’m also building my first web tool, and one thing I’ve learned is that getting the first users is much harder than building the product itself. How are you planning to get your first 100 active users?
Thank you! I'm trying to figure that out now. I'm struggling a bit with distribution but I'm looking into TikTok at the moment to work on some organic traffic. Then, I'll look into paid ads.