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I Built an Outbound Automation Platform Because I Was Tired of Using 5 Different Tools

Over the last few months I’ve been working on a project that came out of a pretty common frustration.

Almost every agency or growth team I spoke with was using multiple tools just to run one outbound campaign.

A typical stack looked like this:

One tool to find leads

One tool to extract emails

Another tool to send cold emails

A CRM to track conversations

Zapier or automation tools to connect everything

Apart from the cost, the workflow becomes messy and fragmented very quickly.

You export leads from one tool, import them into another, set up campaigns somewhere else, and then track replies in a CRM.

At some point I started thinking:

Why isn’t there a system that handles this entire workflow in one place?

So I started building one.

What the Platform Does

The idea is simple: create a single system for outbound lead generation and automation.

Right now the platform can:

Discover business leads from Google Maps and company websites

Extract contact details automatically

Generate AI-powered outreach campaigns

Run automated email sequences

Track replies and manage prospects in a built-in CRM pipeline

Automate workflows using tools like n8n

Instead of stitching together 4–5 different tools, the entire outbound workflow runs inside one system.

Who This Is Built For

The platform is mainly designed for:

lead generation agencies

marketing automation consultants

outbound sales teams

founders doing B2B outreach

Basically anyone who needs a repeatable system for finding prospects and running campaigns.

Current Stage

The platform is live and actively being tested.

Right now I’m onboarding a few early users and agencies who want to experiment with it and provide feedback while the product evolves.

Early users will help shape the direction of the platform.

What I'm Looking For

I’d love to connect with people here who:

run lead generation campaigns

manage outbound sales processes

work with automation-heavy marketing workflows

If you’re interested in testing it, you can check it out here:

www.odishabajar.com

Happy to hear feedback, ideas, or suggestions from other builders.

Building in public has already helped improve the product a lot.

on March 12, 2026
Trending on Indie Hackers
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