I Built Releaseo to Solve a Problem I Kept Running Into
As a developer, I noticed something interesting:
Building features was usually the fun part.
Communicating those features to users was the messy part.
Release notes were scattered across docs, emails, Slack messages, and sometimes never published at all. Users didn't know what changed, teams spent time writing updates manually, and valuable feedback got lost.
So I started building Releaseo.
Releaseo helps SaaS teams:
✅ Publish beautiful product updates
✅ Maintain a public changelog
✅ Collect feature requests and feedback
✅ Keep users informed in one place
✅ Build a transparent product development process
The goal is simple: make product communication as easy as shipping code.
I'm currently working on GitHub integration, improved notification workflows, and several features requested by early users.
I'd love feedback from other founders:
How do you currently communicate product updates to your users? What's the most frustrating part of that process?
🌐 Releaseo: https://releaseo.io
The pain is real, but I’d be careful not to position Releaseo as “beautiful product updates” first.
Most SaaS teams do not wake up thinking they need a nicer changelog. They feel the pain when users miss important updates, support keeps answering the same questions, feedback gets scattered, or shipped features do not drive adoption.
So the stronger angle might be less:
“Publish product updates in one place”
and more:
“Turn shipped features into user adoption, feedback, and fewer repeated support conversations.”
That makes Releaseo feel closer to a product communication layer, not just a changelog tool.
For early users, I’d probably target founder-led SaaS teams shipping weekly but still announcing changes manually through email, Slack, Discord, or random docs. They have the pain before they have a formal product marketing process.
Happy to send a tighter version if useful. The useful part here is probably mapping the first buyer segment, the sharper positioning, and the first outreach angle for teams already shipping updates manually.
Thanks! I’ve just sent it over.
Looking forward to hearing your thoughts whenever you have a chance.