Hey Frens,
I've recently been keen to get my white-label SaaS, off the floor, as a little side-project to my email marketing role.
It's been a tough ride, but the skills I've learnt over the past 2 years have really helped me. Facebook is one of our channels of acquisition, so feel free to AMA about the topic.
How did you approach them Sam? What was the process?
Have you found more success with email marketing or FB marketing? On Facebook do you do ads or cold messaging?
What's your target demographic that Facebook is working for you? B2C?
What was your exact approach (i.e., what did you post?)?