May 2, 2019

I have a website but no business. Some thoughts and a humble plea.

Freelance work has been a little thin lately and I've had an itch to scratch. I've toyed with the idea of making a job site for some time and I finally went ahead and built one. It involved a lot of learning and struggle but it's almost done. I've aligned all the ducks, I'm just waiting for the domain's MX records to propagate so that I can receive emails. MVP complete.

I don't have much experience in business, apart from freelancing. Building the site, I frequently wondered whether it was worth it or not. For what it is, it took a long time to build because I was dogged by doubt. Does anyone here recognise that?

As a piece of software, I'd be embarrassed to show the code to anyone right now. I had to forget about design just so I could get it finished. I kept having to remind myself that I was well below Martin Fowler's design payoff line.

Now that I've built it, I realise I now need the business to go with it.

It's a job site. Another in a myriad of jobsites. It's called and it advertises marketing and sales positions in the tech and software industries.

I know there's nothing special about it at the moment – there's lots of opportunity to pivot – but I have an idea about what I want to achieve.

I want to advertise jobs that reach out to a certain type of person:

  • People who believe in compassionate tech and understand the need for inclusivity.
  • People who understand that process and methodology are equally important as perspiration.
  • Lifelong learners.
  • People who know that they haven't yet reach their full potential -- perhaps they might not have figured their career path out yet -- but apply their dedication and knowledge as a way of advancing themselves.
  • People who love technology.

In doing so, I want to connect with advertisers who regard the above list as virtues.

The site is a blank page right now. There is no business yet.

I've just set up a Twitter account. If you could spare a moment to follow me, I would be truly grateful.

I'm on twitter as: @bigbigtech

I'll endeavour to post updates.