It’s the fastest growth I’ve ever had.
Here’s what worked:
Posted regularly on Twitter. Not just product updates, but small honest posts about what I was learning or struggling with. That transparency built curiosity and trust.
Shared progress in public. Even small wins or early numbers got people interested. Each post brought new signups and DMs from founders who wanted to try it.
Followed up with early users. Some of them became paying customers just because I kept the conversation going and improved things fast based on their feedback.
That’s it.
It's worth noting that I already had 11,500 Twitter followers. Although the Twitter algorithm hadn't been kind to me for the past year (my posts haven't gotten more than 20,000 views in the last year, usually, it's 1,000-2,000 views).
But after launching this product, everything changed. My Twitter seemed to come alive again. In the first day, I published three posts that collectively got 120,000 impressions.
It's as if Twitter has fallen in love with me again and is giving me more impressions.
I've been indie hacking for over 5 years and have launched over 38 products, but nothing like this has ever happened with any of my products.
I don't know how long this rapid growth will last, but I'm very happy with what I've already achieved.
If you’re curious, the product is called Replymer, I launched it a week ago.