I launched a landing page for my product. Asking for feedback.

In general I like the design and everything is clearly communicated.

What you are saying here "identify potential customers" is however not communicated at all on the page. If you are targeting sales people, you'll need to adjust the copy.

I've added some ideas for you to consider - https://visualdebug.com/show/hummin.io

The main pitch reads a bit odd, both visually and in content. Firstly, "The fastest way to manage relationship on TWITTER" the word "relationship" being singular is odd choice here. What relationship? Between me and Twitter? I think you mean relationships between me and other people. If so, it should be plural, "relationships".

Secondly, the font effect on the word "twitter" looks odd. People are used to seeing known brands written in specific way, and your font effect on the word "twitter" looks like something Twitter would never do and it makes it very awkward looking.

I like the introductory video you have, it explains your product very well, and answers my question as to why does this need to be a browser extension. However, you should consider investing a bit more to the video and instead of that jazz funk party background music, have someone explain the product with their own voice using a high quality microphone. That would elevate the video to a higher level.

Another odd wording choice is at "Check a user's followers and following count to find like-minded individuals." - It should be " Check user's followers ..."

There is a common UX problem with your FAQ accordion: the entire question box should be clickable, but it's not.

There are two important things missing from this landing page: Firstly, the price. Is this free or not? I don't use Chrome nor do I use Twitter, but if I did, I think I would find your product interesting and I might even try it. But I don't think I would pay for it if I'm being honest. If you tell me on the landing page that the thing is free, that would be much more interesting for me. Now you seem to be hiding the pricing information, which seems suspect.

Edit: I just found the pricing information as the last part of the FAQ. I didn't notice it originally, and used the browser's search with "price" to try to find it originally. Since you used the word "cost" instead of "price", I didn't find it. If this is free, I would recommend you to push that message much more strongly than what you do now.

Another thing that seems suspect is the fact that you don't address privacy. Your Privacy Policy seems super generic and it says you are going to use my personal information to send me "special offers" via "email, telephone calls, SMS and other electronic communications". If this means you are collecting my Twitter information or other personal information with your browser extension and use that to send me spam, I'm not really interested of using this thing. If your plan doesn't involve spamming users, you should probably mention that in your front page and then adjust your Privacy Policy to reflect that, too.

But overall, the landing page describes your product well (which is not something all landing pages do), and I can see the value in your product for someone who uses Twitter a lot. Especially for people who use Twitter for business. I would consider split testing your pitch in a way that you split test this current copy against a copy that is more business oriented: find business relationships and network, and drop all the friendship references.

I like it; it's clean.

You may consider a floating nav at the top where the CTA is always available.

I also recently launched a new feature on Bolty for providing landing page feedback (I noticed how often I was asking for it HA!). It also has a new feature to "roast" your landing page (meant as more of a joke, but it has some good stuff in there too 😂).

Hope it's helpful!
https://app.bolty.ai/