I’m increasing e-commerce conversion rates for a living and charging them $10.000+. Here is exactly what I do (now with a working link :)

Hey IH 👋

Let me introduce myself.

I’ve been a conversion designer for the past 13 years. That means I help online stores make more money with design that converts.

The biggest problem I had while designing online stores was that I often forgot to include elements that positively impact conversions simply because there are so many of them.

For that reason, I started building a list of elements that every store needs to have to convert as many visitors into customers as possible.

My list now includes more than 300 conversion checkpoints with examples. Each conversion checkpoint is evaluated based on its impact (from 1-3) and the cost of implementation (from 1-3). When you consider each store element, the list will calculate which parts you need to take care of first. Starting with those that cost the least, have the most significant impact, and are evaluated as poor at the moment.

Anyway, I feel like I definitely shouldn't be the only one benefiting from my list, so today, I’m sharing the list with you.

You can get the Google spreadsheet here -https://docs.google.com/spreadsheets/d/1BpMAOACYkPw1vG_3oZ5b7ZzvBoRX4jRG79xuqln61tc/edit

Let me know what do you think?

Thanks,
Jaka