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33 Comments

I Made a Few Sales After Launch… But Now It’s Quiet

Hey IH 👋

I launched AnimeMyPic — a fun tool that transforms photos into anime-style portraits using AI.
At first, the launch was exciting:

  • Got traffic from Product Hunt, Indie Hackers, and Instagram

  • Made a few real sales in the first week

  • Got great feedback and even some DMs from anime fans

But now… it’s quiet.
No new sales for a while. Engagement slowed down. I'm getting some visits, but not many people are converting.


What I’m wondering:

  • Was it just launch hype?

  • Am I attracting the wrong kind of traffic now?

  • Or do I need to rethink pricing, messaging, or flow?

I’ve recently added cool features like:

  • Public gallery + community upvotes

  • Leaderboards for styles and user creations

  • New anime styles (Jujutsu Kaisen + Chainsaw Man)

But I think it might be time to zoom out and listen more — and maybe pivot how I market or onboard new users.


If you’ve gone through this early excitement → quiet phase…
What helped you bring momentum back?

I’d love to hear how you approached this kind of dip.

👉 animemypic.com

posted toAvatar for product AnimeMyPic
AnimeMyPic
  1. 2

    Great initiative with AnimeMyPic — post-launch slowdowns are common, but continuous iteration usually helps. I’ve had similar experiences when managing projects like 👉 krydsordfinder and found that refreshing content and tapping into niche communities helped regain momentum. Keep experimenting and listening to your users!

    1. 1

      Really appreciate that, and it’s super reassuring to hear you’ve been through the same! Post-launch dips can feel a bit discouraging, but like you said, staying in motion and listening closely seems to be the key. I’ll definitely take a page from your playbook and start leaning more into niche communities and content refreshes. Thanks for the encouragement 🙌

  2. 2

    Anime fan and copywriter here. Gotta say, it's a good product. Just upload and pick a style.

    I'd say your pricing is the reason behind it. Have you thought of making it freemium with 1-2 max image-gen?

    1. 1

      Thanks a lot, really appreciate that, especially coming from a fellow anime fan and copywriter!

      And yes, totally hear you on the freemium model. We actually did test offering free credits, but it quickly became an issue, users were creating multiple accounts just to farm the free images. It started messing with the experience and made it hard to keep things sustainable.

      Still exploring other ways to lower the entry barrier without attracting abuse. Definitely open to ideas!

      1. 2

        Invest in device fingerprinting .

        1. 1

          That’s a solid suggestion, device fingerprinting could definitely help curb abuse without blocking legit users. I’ll look into implementing something lightweight to track usage patterns more reliably. Thanks for the tip, exactly the kind of direction I needed! 🙌

          1. 2

            Just followed you on X. Would love to keep you in my network.

            1. 2

              Thanks! I really appreciate your support🙌

  3. 2

    As someone who is a closet major anime fan, I support you. I have actually heard about your app on Reddit.

    1. 1

      That’s awesome to hear, thank you so much! 🙌
      And wow, the fact that you heard about it on Reddit makes my day. love knowing it’s slowly reaching fellow anime fans in unexpected ways. Appreciate the support, truly! 🖤🍥

  4. 2

    well the traction that anime image's dipped and the competition is big.

    1. 2

      For sure, the hype dipped and the competition’s definitely tough. I’m leaning into quality and community to stand out. Still feels like there’s space if you keep it personal and consistent.

      1. 2

        if you don't mind me asking what's your tech stack ?

        1. 1

          Not at all, happy to share!

          Right now the stack is pretty lightweight and designed to move fast:

          • Frontend: Next.js + Tailwind CSS

          • Backend/Auth/DB: Supabase

          • Image generation: OpenAI (for now), wrapped with custom prompt logic

          • Payments: Stripe

          I went for a stack that’s serverless-friendly and easy to scale as I iterate. Let me know if you’re curious about any part in more detail!

  5. 2

    Hey, really relate to what you’re describing here — I went through the same “launch high → quiet dip” phase just recently.

    I launched a dev-focused product called QuickStartCommerce — a full starter kit for building eCommerce projects with auth, Stripe checkout, and an admin dashboard. Got some solid interest and traffic early on (around 70+ hits from Indie Hackers), but conversions have been tricky.

    What’s helped me lately is focusing on new distribution angles. Instead of relying just on launch platforms, I listed on marketplaces like Codester — it's slower traffic, but more targeted buyers who are actively browsing to purchase dev kits or templates.

    Also, revisiting messaging has helped — just clarifying who exactly it’s for (in my case, solo devs and freelancers who want to skip the boilerplate and launch faster).

    Appreciate you sharing your story — this dip is tough but also a great chance to tweak and experiment. You’ve clearly built something cool — rooting for your next spike of momentum 🔥

    1. 2

      Really appreciate this, it’s super encouraging to hear from someone going through the same dip. That launch hype → silence shift can really mess with your momentum and confidence, so it helps a lot to know I’m not alone in that.

      Your approach makes total sense , I hadn’t thought about tapping into more niche marketplaces like Codester, but that actually sounds perfect for higher-intent traffic. And yes, messaging is probably my next big thing to revisit. I’m starting to realize that even with a visually fun product like mine, people still need clarity: who is this really for, and why should they care?

      QuickStartCommerce sounds super useful, by the way, especially for indie devs who want to skip the boring scaffolding. I’ll check it out!

      Thanks again for the thoughtful words. Rooting for your next wave of traction too 🔥 Let’s keep building.

      1. 2

        Thanks! let me know if you have any feedback for QuickStartCommerce.
        Cheers!

  6. 2

    I think it was hype of Anime images but now its over, actually i have seen some hate towards the Anime images on X

    1. 1

      Yeah, I’ve noticed that too, there was definitely a big wave of hype around anime-style AI images, and like most trends, it’s cooled off a bit. And yeah, some of the backlash on X is real, especially around overuse, low-effort spam, or unclear use of original styles.

      That said, I think there’s still a space for it if the quality is high, the experience is unique, and it’s not trying to just ride the trend. I’m trying to focus more on creating something that feels fun, personal, and intentional — not just viral.

      Appreciate the honest take, it's a helpful reminder to stay focused on value, not just the hype cycle. 🙌

  7. 2

    Just saw your website, and it looks amazing. I'm working on my own messaging app myself (altough it's in dev phase), so I can relate to what you're going through. Unfortunately I do't have any advice for you since I'm looking for those myself 😂 But I do have a question for you though. Just out of curiosity, What you're doing is somewhat similar to ChatGPT's AI image generation. That animation style also got pretty viral on social media a couple days ago if I'm not wrong. So don't you think that is a competitor to you? A much stronger competitor? And how do you plan to tackle that competition against a bigger giant? (Just a question straight out of curiosity . Would appreciate your response!)

    1. 1

      Hahaha totally get you, we’re all figuring this out one step at a time 😅. Really appreciate you checking out the site! And yes, you’re right — tools like ChatGPT’s image generation (especially with that viral animation style recently) definitely overlap in some ways. They're big, powerful, and evolving fast.

      But here’s how I see it:

      ChatGPT and similar tools are general-purpose, they’re powerful but broad. You can get anime-style images with some prompting, but:

      • You need to know how to prompt

      • It often takes trial and error to get consistent results

      • It’s not really tailored to photos or personal identity

      AnimeMyPic is ultra-focused, you upload your real photo, pick a style, and get a clean, recognizable anime version of yourself. It’s fast, no prompt required, and the output is polished and consistent. No learning curve.

      So instead of competing directly with OpenAI or big platforms, I’m carving out a niche experience that’s super easy, personal, and fun — something you can’t quite replicate easily with a general AI model.

      That said, if they ever offer a photo-to-anime API that nails it, I’ll have to keep innovating 😅
      But for now, the focus is on building a distinct vibe and experience people enjoy and maybe even turning it into a community.

      Appreciate the question, and good luck with your messaging app! Would love to see it when it’s out 🙌

      1. 1

        Thanks man! I need all the best wishes 😁 One more question for you: Where do you see this AI image generation niche in the next 5 years? Do you think that the giants right now (OpenAI or Canva) would compete with eachother in this space or do you see that you'd need to modify the platform with times and pivot to something new?

        1. 1

          Haha, you’ve got this! And that’s a great question.

          I think in 5 years, AI image generation will be everywhere, but it’ll shift from being the wow-factor to being the infrastructure behind a lot of creative tools. Giants like OpenAI, Adobe, and Canva will probably compete on flexibility, speed, and integration — but not necessarily on niche experiences.

          That’s where I see the opportunity: building focused, emotional, and curated tools that deliver a specific vibe or identity (like turning your photo into something that feels like Ghibli, not just any cartoon).

          So yeah. I do think the platform will need to adapt with time, maybe add more personalization, maybe lean into B2B/avatar APIs, or even lightweight storytelling tools. But I’d love to evolve it without losing the soul.

          Appreciate the question — it’s fun to think big!

  8. 2

    I would consider creating stories using images created earlier.

    1. 1

      That’s a really cool suggestion. Appreciate the idea, definitely adding this to my content roadmap! 🙌 If you have any story concepts in mind, I’d love to hear them too.

  9. 2

    Looked at your site, the images look really cool. Personally, I could see myself creating a fun avatar from a personal photo, but that feels like something I might only do once or twice. Who is your target customer? Is there a market for AI stock photos, like there is for traditional stock photos?

    1. 1

      Thanks so much for checking it out — and great question!

      You're totally right: for many people, it might be a fun one-time thing — a cool profile pic, a birthday surprise, or just curiosity. And honestly, that's the use case I leaned into at first. But now I’m starting to explore two types of users who go deeper: Fans + Creators who love anime and like collecting different styles of themselves (Ghibli, Naruto, Chainsaw Man, etc.). Some people have done 5+ transformations already — kind of like digital cosplay.

      Still figuring it out, but your question hit right on the current direction. Appreciate you asking 🙏

      1. 2

        An interesting angle that comes to mind. I'm building ACEGI.io which at it's most basic form is a public profile for users. One of the biggest issues when onboarding new users is getting them to fill in the user bio and avatar. For one, people don't like to brag about themselves and two, they don't love pictures of themselves.

        If you can offer some form of API connection that would allow a platform to upload an image and then return one of your generated images that the application can use as the person's avatar...you might have a repeatable revenue stream.

        I also work with an educational publisher, student avatars are always a big thing. Kids want to feel empowered to customize their experience; however, allowing them to upload a real picture of themselves can be problematic for PII regulations. If they upload a photo and get back an animated representation of themselves...that could work if guidelines were put on how realistic the image return could be. I assume you could set those guidelines in a prompt.

        1. 1

          This is really insightful, and exactly the kind of thinking that gets me excited about where AnimeMyPic could go.

          An API integration to return an anime-style or stylized avatar from a photo is something I’ve had in the back of my mind — but this gives it much more practical grounding. Especially in:

          • Platforms like yours where personal branding is optional but encouraged

          • EdTech and youth-focused platforms where PII is sensitive but customization is highly valued

          You're also totally right that I could set prompt parameters to dial back realism, e.g., making the output more cartoon-like or symbolic (vs. near-photorealistic) — while still preserving the essence of the user.

          Would love to explore this API idea further — both in terms of tech and guidelines. Sounds like there's real potential for repeatable B2B usage here.

          Appreciate you sharing this so thoughtfully 🙌

          1. 2

            You’re very welcome — it’s genuinely exciting to see how thoughtfully you’re approaching this space. AnimeMyPic clearly has legs, especially with your eye toward ethical design and flexible outputs.

            If you end up exploring the B2B API angle, I’d love to stay in the loop. Also, when you get a minute, I’d encourage you to claim a free ACEGI profile — even just as a placeholder. You’re clearly headed toward thought leader territory, and it’s a great way to future-proof your inbox for when opportunities start rolling in: https://acegi.io

            You can see my profile as an example: https://acegi.io/bclemenzi

            Looking forward to seeing where this goes! 🙌

            1. 1

              Thank you so much , that genuinely means a lot 🙏
              I’m trying to build AnimeMyPic with intention, not just as a fun tool, but as something that can grow with real creativity, ethics, and potential use cases (B2C and B2B).

              The API idea is definitely something I’m starting to explore more seriously, and I’ll absolutely keep you in the loop as it takes shape. I can already see the value in integrations like the one you mentioned earlier.

              And thanks for the heads-up on ACEGI, just checked your profile, super clean and thoughtful. I appreciate the nudge, and your support along the way.

              Excited to stay connected and see where both our journeys lead 🙌

  10. 1

    Hey I own animeai.app . Do you wanna use my website, split revenue? I've got traffic (Google "anime ai") and it's #1 :)