I run a mental health & relationships website (LeapHope).
Looking at search data feels like reading anonymous confessions.
People aren’t just searching for happiness. They’re searching for things they can’t say out loud:
• “Why do I feel nothing for my partner?”
• “Is it normal to stay only for the kids?”
• “Why am I lonely in a marriage?”
• “I don’t enjoy being a parent, am I broken?”
• “I want closeness but push people away”
What surprised me most isn’t drama, it’s quiet suffering.
Not explosive problems. Silent ones behind normal lives.
For other founders:
👉 Have you learned something uncomfortable or unexpected from your user data?
Would love to hear.