I screwd up

No excuses, I messed up. It's on me. Here's where I went wrong on cheyn:

Too Slow: We were sluggish in validating, shipping, and marketing our product. It took us 10 months to gather sufficient data and feedback to address genuine pain points. Even then, we failed to significantly enhance the app, compounding our challenges.

Disregarding User Feedback: Despite interest from SMBs, brands, designers, and creators who requested enhancements and features, we neglected to implement any of the requested changes. Instead, we pursued developments that lacked demand and failed to capitalize on monetization opportunities.

Inconsistent Social Media Presence and Marketing Strategy: While our marketing efforts showed promise when executed, our inconsistency in posting daily updates and lack of a clear strategy posed significant challenges. This was particularly evident on platforms like Instagram, where our primary customer base resided.

Analysis Paralysis: We spent excessive time analyzing pricing, marketing strategies, and target audiences, which hindered our ability to deliver tangible value to those experiencing pain points and those expressing interest in our product.

Relying Too Heavily on a Single Deal: We placed undue reliance on a potential partnership with a billion-dollar corporation, dedicating the majority of our time and resources to securing this deal. This narrow focus caused us to neglect other aspects of our business for almost five months, ultimately resulting in failure to close the deal.

Reflecting on the past year with Cheyn, it's clear I've made some big mistakes. Slow validation, ignoring user feedback, inconsistent marketing, analysis paralysis, and banking too much on one deal. But I'm owning up to it. Learning from these missteps to pivot, iterate, and refocus for a stronger Cheyn ahead. My next post is about how to do that and what changes we took.