I spent months building an artistic QR code SaaS. I launched it — and almost nobody came. What would you change?

Hi Indie Hackers,

I recently launched Magic QR Studio, a web app that turns images and GIFs into artistic QR codes and barcodes while keeping them scannable.

I built it because traditional QR codes work, but they often look out of place on product packaging, posters, social content, and creative campaigns.

Instead of simply placing a black-and-white QR code on top of a design, Magic QR Studio tries to make the QR code part of the visual itself.

It can create:

• artistic QR codes blended into images

• subject-focused and full-image QR designs

• animated GIF QR codes

• artistic barcodes

• multiple visual candidates for users to choose from

One thing I spent a lot of time on is scanability. Before a result is delivered, the system automatically validates whether the QR code or barcode can actually be decoded.

The product is now live:

https://magicqrstudio.com

But here’s my problem:

I launched it and almost nobody came.

I focused heavily on building and reliability, but clearly not enough on distribution.

I’d really appreciate feedback on:

1. Is the value proposition clear when you first visit the site?

2. Which audience would you target first: ecommerce brands, creators, events, agencies, packaging, or something else?

3. Do the examples make you want to try creating one?

4. What would stop you from uploading an image or GIF?

5. If this were your product with zero audience, how would you find the first 100 users?

Thanks for taking a look — I’m especially interested in critical feedback, not just compliments.