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I think website voice agents only make sense on high-intent pages

Hot take after talking to people about AnveVoice: website voice agents should not be everywhere.

I don’t think generic browsing needs voice. I don’t think checkout should be interrupted. I don’t think a simple UI should be replaced just because AI exists.

The use case only feels strong when a visitor already has intent and friction is blocking the next step.

Examples:

  • pricing pages
  • service pages
  • local business lead pages
  • comparison pages
  • complex product pages
  • B2B routing/contact pages

In those cases, voice could answer the one question that decides whether someone leaves or moves forward.

Curious how others think about this: if your website had a voice AI layer, where would you put it first?

on June 19, 2026
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