I’ve been building an IELTS + Digital SAT app for the past few months launching it on Product Hunt today
I’ve been building an IELTS + Digital SAT app for the past few months — launching it on Product Hunt today
Nektar has been live for a few months now. We’ve been iterating on the product, onboarding, pricing and exam flows based on real usage.
Today I’m launching it on Product Hunt, not because the product is brand new, but because I want to test the positioning with a broader audience and get feedback outside our existing user base.
Nektar focuses on IELTS and Digital SAT Reading & Writing, with daily practice, vocabulary, explanations, mistake review and progress tracking.
I’d especially appreciate feedback on:
whether the positioning is clear
whether the landing page communicates the value quickly
whether the product feels differentiated enough from generic exam-prep apps
Product Hunt: https://www.producthunt.com/products/nektar-ielts-sat-prep?launch=nektar-ielts-sat-prep
Website: https://nektar.dev/app
If you’ve built or marketed an education product before, I’d be interested in what you think I’m missing.
You’ve already iterated from real usage, so the Product Hunt test is more useful for positioning than validation. What existing user behavior suggests Nektar is differentiated?
I reckon the positioning test is the right reason to launch on Product Hunt here.
The thing I’d watch is whether IELTS and Digital SAT are helping each other or making the promise feel broader than the buyer expects. An IELTS student usually has a very different deadline, motivation and anxiety than a SAT student, even if the practice mechanics overlap.
Maybe the landing page needs to make the first choice obvious: “I’m preparing for IELTS” or “I’m preparing for Digital SAT,” then show the value inside that exam context. Daily practice, mistake review and progress tracking are useful, but the sharper hook is probably “show me exactly what to practise next before my test date.”
What have users been coming back for most so far: vocabulary, explanations, mistake review, or the daily routine?
My main focus now is distribution. There are education apps with millions of downloads, and I’m trying to understand what repeatable channels actually get them there. I’m testing SEO, communities, creators, schools and partnerships to find what can become a real acquisition engine for Nektar.
That makes sense, although I’d resist testing all five channels against the whole product at once. You may learn that “creators work” without knowing whether they work for IELTS learners, SAT students, or both.
I’d pick one exam and one acquisition loop first. For example: IELTS creators → exam-specific landing page → first practice session → second session within seven days. Then compare channels on activated learners, not visits or installs.
The repeatable engine is probably not just a channel. It is a channel, audience, message and retention behaviour that continue working together.
Nice milestone. Since you’ve already iterated on onboarding and pricing, I’d pick one launch-day signal—like a new user reaching their first practice session—and watch it closely. That should make post-launch fixes clearer than raw signups.