I was running paid ads and wanted to know where people actually look on my creatives before burning budget.
I spent hours on my ad creative. Clean design. Strong copy. Good CTA placement — or so I thought. It flopped. Low CTR, poor ROAS, nothing. So I build a model and ran it through an attention model.
The heatmap told me everything:
- 70% of attention was going to the background image
- My CTA button was in a complete dead zone
- Nobody was reading the headline
The creative looked good. But eyes weren't going where I needed them. That's why I built GazeIQ — upload any ad, get a heatmap in 10 seconds showing exactly where attention goes before you spend a dollar.
How it works:
Upload any ad creative. In about 10 seconds you get:
- A heatmap showing exactly where attention concentrates
- An Attention Score from 0–100
- Specific callouts: "your CTA is in a dead zone", "your logo is eating 60% of focus"
- Side-by-side variant comparison so you can test layouts before you spend
The model (TranSalNet) is trained on real human eye-tracking data — not a filter, not a gimmick. It's the same technology research labs use, just wrapped in something a marketer can actually use.
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Where we are:
Launched on Product Hunt this week. Ranked #37. Got absolutely cooked on distribution — zero audience, no prep, posted and hoped.
That's partly why I'm here. I'm learning that building the product is the easy part.
Free tier is 3 scans, no credit card. If you're running any paid social I'd genuinely love for you to test it and tell me what's broken.
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What's the hardest distribution channel you've cracked for a B2B marketing tool? I'm all ears.
