Day 46. Still €0 MRR. v4.5.1 shipped yesterday.
This morning a commenter on my long-form post said the quiet part out loud: "AgileTask" sounds like a feature, not a brand. He suggested Xevoa as an example of where my head should be. He's right about the direction.
Linear. Notion. Granola. Stripe. Loom. Arc. Cursor. None of those names describe what the product does. They describe how it feels.
So I gave myself two hours and wrote 40 candidates. Most were descriptive (Sprintly, Cadence, Forge, Lever, Heft, Crux, Brunt, Throughline). All gone. Lever.co is a recruiting platform. Heft is an iOS body app. Brunt is a workwear brand. Crux is a climbing app. Every clean English word that sounds founder-coded has been taken by someone else who got there in 2019.
So I pivoted to invented names. Same problem at smaller scale. Opus.so is a frontline training platform. Vero is a social network. Reva is two different SaaS products. Voma is an art museum. Nivo is a fintech messaging app. Modo is a campus experience platform. Stria is an EU research agenda and a stretch mark cream.
Naming a software product in 2026 is not "find a word you like". It is "find a word you like that nobody has taken in a category close enough to confuse a customer, on a domain you can afford, with a trademark surface clean enough that a future lawyer will not bill you €15k to defend it".
Here are the four that survived both the taste cut and the conflict cut. Each one has a usable domain path and no direct SaaS collision.