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8 Comments

I'd love your feedback

Hi guys, I just launched my landing page and I'd really like to get your feedback on if it's successful in conveying the value proposition

https://runratio.com/
Thanks a lot, Banks

on October 26, 2019
  1. 2

    Nice job getting here! I like the landing page design and font choice.

    How about using less jargony language like 'scaleable' and 'analytics'? Not only are those words overused, I don't think most non-tech people know what they really mean.

    Also, maybe it's obvious to others but I'm curious, how is Runratio different from Bench?

    1. 1

      Thanks for the feedback Jehan - I'll take the less jargon feedback onboard :) - sometimes I can't help myself lol

      The main differences between Runratio and Bench is:

      Runratio provides its service to customers in the UK
      Our solution integrates with the UK tax system HMRC
      We also intent to provide MRR, churn & retention analytics by integrating with payment platforms like stripe

      The hypothesis is that aggregating the bookkeeping and revenue analytics into one solution will add value to customer.

  2. 1

    What is the size of your target customer, SMBs? If so, mention it! So it will be easier for them to identify as this being the correct solution for them.

    1. 1

      Thanks for the feedback!

  3. 1

    Overall the page is really clean, really like the design. A couple things:

    The heading is catchy but I don't think everyone will understand what "We run the ratios" means. I think you want to communicate what it is you do a little better there.

    under the 2. WE DO YOUR BOOKKEEPING section, you have a typo "you" instead of "your". Also, maybe too much use of the word "your".

    1. 1

      Thanks mate! I've corrected the typo 😊

  4. 1

    Make the sub header bigger and the call-to-action button more prominent.
    I'd make the sub header much shorter, because people don't read much. Maybe just "scalable bookkeeping and in-depth analytics & insight."
    Also I think the second section is important ("integrates with your existing payment providers..." + the logos) make sure it is above the fold (it is below the fold on my macbook 13")

    If it conveys or not I don't know. It's a trial and error. do AB tests if you can.

    1. 1

      Thanks for taking the time to give me your feedback & I'll make sure to take it on board.