Ideas on promoting landing page
I am working on making a platform to connect fashion seekers. As my product development going on, i want to start getting traffic on my landing page. It's a marketplace business where i have got suppliers interests now, i want to get email addresses of consumer side.
I have below questions:
- What are the best platforms to promote my landing page and get signups? I had FB/ Instagram in consideration, but welcome comments.
- I have made FB and Instagram page but they are very much new, should i work upon making it good then promote (which would be late, but not sure if that's the best way)
- my purpose to use FB ads is to get signups on my landing page, however image/ videos are promoted through ad, how i would take signups through ad?
any others suggestions would be helpful. Thank You.
What can you offer that is valuable enough for people to hand over their email?
And where does your target audience hang out? Go hang with them, but not necessarily to directly pitch to them. The simple act of hanging out with them will naturally drive traffic back to your website if you do it in a positive way.
Once you know where your audience hangs out, then you can decide whether doing ads is a worthwhile effort - no point doing FB ads if they don't hang out on FB, for example.