I'm curious how experienced founders approach SaaS marketing in 2026.
There are so many options:
SEO
X (Twitter)
Product Hunt
Content marketing
YouTube
Cold email
Paid ads
Affiliates
Influencer marketing
Communities
If you were starting with a small budget, where would you spend your time and money first?
I'd especially love to hear:
What channel brought your first 100 customers?
Which marketing tactic had the highest ROI?
What ended up being a waste of time?
Any underrated growth strategies you'd recommend?
Looking forward to learning from everyone's experience.