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I'm looking at some metrics, and the days starts good with 1 user out of 7 clicking the "install" button, but after that... no one.
So I got curious what's the conversion rate percentage from other IH?
Is 1% a something good? 2%?
My logo maker https://instantlogodesign.com conversion is about 0.7%.
I'm fine with this rate, what worries me is the CTR (Click Through Rate). My site is ranked 71st on average position on Google Search Console, but the CTR is only 0.6% even though the meta descriptions have already optimised.
It depends on industry and acquisition channel. For my ecommerce business with organic products, it's average 2% across all channels. My side project (in very early stage, without optimized landing page) is 15%+ but the service is free.