For years I built good products - things people said they wanted - and then nothing happened.
No traction. No users. Just crickets.
I’d spend months polishing a product, launch it, and pray a few posts on social media would somehow take off. They rarely did.
That’s when it hit me: product isn’t the bottleneck anymore - distribution is.
So I started building systems to fix that. What began as a small experiment with a few TikTok accounts has turned into something way bigger — an AI-driven setup running 500+ accounts, posting 3,000 times per day across TikTok, Instagram, and Shorts. I've racked up over 10 million views so far.
Each post is optimized, scheduled, and distributed automatically — testing hooks, content styles, and angles across hundreds of accounts in parallel. If one post hits, it gets scaled instantly.
It’s like running hundreds of marketing experiments every day - all on autopilot.
What surprised me the most wasn’t just the reach (millions of organic views weekly), but how predictable the results started becoming once I had enough volume.
It made me realize: virality isn’t luck - it’s math.
And it can be engineered.
Now I’m working full-time on turning this system into something anyone can use. Comment below if you want to try it out!
Curious - how are you handling distribution for your product right now? Are you still posting manually, or have you tried to systemize it?