I've sort of hit a wall trying to figure out how to get a sustainable momentum going with my product Explain My Product (https://explainmyproduct.com). Quick context: this is a way for founders, marketers, website owners to get anonymous feedback on their websites in exchange for giving another website owner feedback first.
This give-and-take model worked really well when I launched my product on Product Hunt and I have since gotten about 150 website owners to sign up and post their sites--many from Indie Hackers. Feedback was flowing at that time, but ever since, traffic has come to a screeching halt and as a result the feedback being given to website owners has really slowed down.
My ultimate goal for this product is to make it a self-sustaining and organically growing site with a virtuous cycle--maintain a steady stream of feedback for websites on the site, while continuing to steadily grow the community of site owners who list their websites. The feedback that has been submitted is pretty good in general (with the exception of a few) so I think this model is resonating and providing value--which is why I think it's worth growing it.
I have a couple ideas for how to do it but would love some input and your opinions.
1.) A karma points model where your site is more likely to show up for review if you get others to sign up through a referral link or you submit more feedback for other website owners.
2.) After you receive 3 pieces of feedback, you have to provide another website owner with feedback to keep your website active on the site for another 3 pieces of feedback.
Do you have any thoughts on the two options above or have any other ideas for how this could work? I'd love to hear your input and thanks in advance!