How have you improved lead form conversion rates on your product?
I recently asked 3 expert growth marketers and designers how to improve lead form conversion rates.
This is what they told me 👇👇👇
1/ Lex Roman - Growth Designer
"Consider how to convey the authentic value of what you're selling. Use the real words of your customers in your taglines and your messaging. Think about your lead form as the start of a mutually beneficial relationship."
2/ Salman Saleem - Growth Marketer
"Include a privacy policy statement such as "100% privacy—we’ll never spam you," or "No charge- Unsubscribe anytime". A trustworthy statement like this will improve conversion rate over lead form generation."
3/ Hilary Paige Smith - SaaS Marketer
"Don't sleep on your Thank You page. People are more likely to take another action if they've already taken one. Make sure you redirect forms to a place that tells your story and gives the user a chance to purchase."
Full post:
https://www.startupgrowth.club/issues/how-to-improve-lead-form-conversion-rate