Indie hackers don’t fail because their product sucks
They fail because no one gets it.
Most products that die aren’t broken.
They’re misunderstood.
The problem usually isn’t:
It’s that users can’t quickly understand:
If people don’t “get it” fast, they don’t try it.
And if they don’t try it, nothing else matters.
This is a positioning and messaging problem, not a product problem.
I’m running a free 2-week product marketing & positioning sprint for indie hackers and early-stage SaaS founders to fix clarity, ICP, and messaging.
No upsells. Just clarity.
If this sounds familiar, happy to take a look at your product.