Indie Hackers helped me get my first customer
About a week ago, I posted on IH to roast my landing page (link here: https://www.indiehackers.com/post/a30ad2e5f2). I got some feedback on the design of the page but I also got some feedback that really struck a chord. Nobody could actually understand what my startup did. The marketing copy didn't speak to the customer at all. I spent the next two days rethinking my hero design and tagline.
Within the next week, my first customer stumbled on my site from a search engine and became a paying user! There's no doubt still work to be done on the marketing pages but the feedback I got on here helped me focus on my landing page hero and ultimately led to converting my first paying customer. Thank you Indie Hackers!
If anyone has any more feedback, let me know!
I would change up your H1 and H2
Fast, Simple, Secure - but why? What is it?
Pipefile enables streamlined collection of personal, financial, and otherwise sensitive documents to keep your business moving -> I would redo this to be more to the point.
'Collect sensitive documents from your clients. Fast, simple, secure. Stop Chasing Client Documents'
Something like that.
'Stop Chasing Client Documents' is way more powerful that 'Fast, Simple, Secure'
Also I would put 3-5 use cases. Attorney. Tax consultant, what other jobs need client docs?