Invite-only lauch? I feel insecure about it 🙈
Hey hackers,
We've decided to lauch Poked - The LinkedIn CRM, as an invite-only tool. A few reasons to that:
- Start more 1:1 conversations
- Collect feedback and ideas
- Elicit tolerance/patience from new users
But the big "invite-only" names (SuperHuman, Clubhouse) had massive team and seem to be so good at giving a Premium feel to their products.
I've never been a very "VIP in the club" kinda guy myself, and imposteur syndrom kicked in when I wrote "Get exclusive access".
Have you dealt with something similar?
How did you fix it?
Honest feedback would help a lot !!
Launching is always a bit scary.
It is pretty normal that you start as an invite-only.
Former Instagram founders launch Artefact, their new project as invite-only: https://techcrunch.com/2023/01/31/instagrams-co-founders-introduce-a-new-social-app-for-news-reading
I don't think it should be seen as a long-term marketing trick though.
It is just the normal path for early-stage products IMO.